Let’s talk about the affordable beauty world’s best kept secret…HEMA Beauty.

This glam but practical Dutch brand’s make-up range is all about lustrous lipstick, luscious lipgloss, magnifying mascara, dramatic eyeliner, contour-worthy highlighter, and much more.

The best bit = affordability. Prices start from as little as £1.75, and you’d be hard pressed to pay more than £15 for a product.

Note for the speculative: don’t let the prices fool you, HEMA doesn’t scrimp on quality.

Available at London HEMA stores in Victoria, Kingston and Bromley (UK) and online.

Happy shopping!

Love, Ms.Rae xo

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